Côte d'Opale Restaurants Face 24% Revenue Decline Mid-Season
Restaurants on France's Côte d'Opale report a significant revenue decline as consumer spending habits shift.
Key Points
- • Restaurant revenues have decreased by 24% compared to 2024.
- • Traditional dining establishments are hardest hit, with customers opting for cheaper meals.
- • French, Belgian, and German tourists remain the primary visitors; however, spending is lower.
- • Hope for recovery in August exists due to potential better weather conditions.
As the summer season progresses, the Côte d'Opale region is experiencing a substantial downturn in restaurant revenues, with figures reflecting a 24% drop compared to last year. Pierre Nouchi, president of the local hospitality industry union (UMIH), attributed this decline to consumers tightening their budgets and opting for less costly dining options. Traditional restaurants are feeling the brunt of this situation, as diners increasingly choose simpler meals, like mussels, while forgoing more expensive desserts and appetizers.
The primary clientele visiting the region includes French, Belgian, and German tourists, who are essential in mitigating the adverse effects of the decline. Despite the ongoing struggles, Nouchi hopes that improved weather conditions in August will lead to a rebound in business, stating that “a change in the climate might bring some relief.” The hospitality sector is on edge, closely awaiting any positive shifts that could restore their mid-season income.