Economic Transformation in La Réunion: Katy Hoarau Takes the Helm at MEDEF Réunion

Katy Hoarau has been elected president of MEDEF Réunion, the leading employer organization on the island, setting a transformative agenda for the region's economy. In her inaugural address, Hoarau emphasized the critical need to defend the exemption from employer contributions in Overseas territories, a vital measure for maintaining local business competitiveness and job security.

She outlined her goals to restructure economic sectors effectively and enhance ecological and digital transitions, mirroring the growing diversity of La Réunion's economy. Major sectors include distribution, construction, tourism, and agri-food, yet the island is also embracing new opportunities in digital technology, renewable energy, and circular economy initiatives.

Hoarau envisions developing a resilient and sovereign economy by 2030, focused on strengthening local supply chains and providing better opportunities for youth. "Entrepreneurship is key to diversifying our economy and creating value," she stated, challenging long-held stereotypes that painted La Réunion as overly dependent on agriculture and tourism. Her leadership at MEDEF aims to highlight and foster the dynamic and evolving economic landscape of La Réunion, positioning local entrepreneurs at the forefront of this change.