Made in PME Sud Fair Highlights Economic Challenges and Opportunities for Marseille SMEs

The second edition of the Made in PME Sud fair is set to take place on April 9, 2026, at Parc Chanot in Marseille. This key event focuses on addressing pressing economic challenges facing the region's small and medium enterprises (SMEs). It serves as a vital platform for entrepreneurs to discuss impacts from the Middle East crisis and rising fuel prices, which have heavily influenced business cash flow and competitiveness.

The fair will feature three major conferences: The first, led by figures including Renaud Muselier, will explore opportunities stemming from the 2030 Winter Olympics scheduled to take place in Marseille. At 3 PM, experts such as Emily Layet will discuss how SMEs can leverage artificial intelligence to gain a competitive edge. Finally, a 5:30 PM panel featuring Alain Gargani and others will provide insights on sustainable investment and growth strategies tailored for the region.

The event, organized by CPME Sud, also plans to tackle the sensitive topic of whether local businesses should be allowed to open on May 1, weighing the balance between economic activity and social rights.

Overall, the Made in PME Sud fair is poised to act as a barometer for the health and outlook of Marseille's SMEs, bringing together key stakeholders to navigate economic uncertainty and seize innovation-driven growth opportunities.