Paris Hosts Temporary 'Mercredi' Beach Club Ahead of New Season
Netflix launches a free Beach Club in Paris for the new season of *Mercredi*.
Key Points
- • The Beach Club operates from August 1 to August 31, 2024.
- • Includes activities like ping-pong and beach volleyball.
- • Designed to reflect the gothic aesthetic of the series.
- • Offers a free summer attraction for fans and families.
In a creative promotion for the second season of the Netflix series *Mercredi*, a temporary Beach Club will launch in Paris from August 1 to August 31, 2024. This unique event, set in the popular Paris Plages area on the promenade Edouard Glissant, spans over 1,000 square meters and is designed to mirror the show's gothic and quirky aesthetic.
The Beach Club features dark-themed decor, ping-pong tables, beach volleyball courts, and activities tailored for children, aligning with the show's distinctive style inspired by Tim Burton. Netflix describes the initiative as a way to create an immersive experience that allows fans and families to engage with the *Mercredi* universe, which has already achieved over 252 million views globally.
The venue will be open daily from 10 AM to 7 PM and is free for all visitors, making it an attractive summer destination. The goal is to blend relaxation, pop culture, and an engaging atmosphere, emphasizing Netflix's innovative approach to extending storytelling beyond traditional screen formats. This promotional beach club is expected to attract both fans of the series and families looking for unique summer activities in Paris.