Revolutionizing Home Entertainment in 2025: LG Sound Suite and Freebox Ultra Transform the French Market

In 2025, French consumers are experiencing a new wave of innovation in home entertainment technology with significant launches from LG and Free. LG has unveiled the LG Sound Suite, featuring the groundbreaking H7 soundbar—the world's first to incorporate Dolby Atmos FlexConnect. This technology automatically adapts sound to room configurations, eliminating complex installation and enabling up to 27 wireless audio setups, including a 13.1.7 channel home theater system. LG plans to extend this immersive sound experience to many premium TVs via future software updates for 2025 and 2026 models.

Concurrently, Free has launched the Freebox Ultra, a comprehensive streaming package priced at €49.99 per month. It aggregates top streaming platforms—Netflix, Disney+, Prime Video, Canal+, and Universal+—into the OQEE interface, simplifying access and saving subscribers up to €41.95 monthly compared to individual subscriptions. The package also offers an 8 Gb/s fiber connection, Wi-Fi 7, unlimited fixed telephony, and a 4K TV decoder, creating a seamless and high-quality streaming experience ideal for multi-device households. Free further incentivizes switching by reimbursing up to €100 in cancellation fees from other providers.

These advancements mark transformative steps in French home entertainment, combining cutting-edge immersive audio technology and bundled streaming solutions to enhance user convenience and experience during the holiday season and beyond.