Trophées de l'économie 2025 Spotlight Local Entrepreneurs Reviving Vaucluse's Economy

The 30th anniversary of La Provence's Trophées de l’économie was celebrated on December 11, 2025, at the Jeanne-Laurent space in Avignon, honoring resilient local entrepreneurs in Vaucluse. Despite Vaucluse being the fifth poorest department in France, the event highlighted its substantial development potential and the innovative spirit of its business community. Key figures like Gilbert Marcelli, president of the Vaucluse Chamber of Commerce (CCI), showcased the region’s commitment, with the CCI annually supporting 13,000 individuals and the Caisse d'épargne Provence Alpes Corse assisting around 3,000 young entrepreneurs.

Award-winning apprentice cook Awen Franceschi praised the CCI’s support, which helped her solidify her projects, while local entrepreneur Florian Reymond emphasized Avignon’s geographic and cultural advantages but urged stronger efforts to boost the city’s attractiveness. Stéfan Rey, president of Les Entrep’Vaucluse, inspired aspiring entrepreneurs by emphasizing the possibility of success even amid challenges.

This commemorative event not only recognized those who have succeeded through trial and error but also encouraged continued innovation and development in the Vaucluse economy, supported by local institutions and the vibrant entrepreneurial community.